Bridging the GAP

I miss the dominance of the GAP. You know about 6 or 7 years ago when they kind of had the keys to the kingdom? Everybody shopped there. People actually paid attention to the new GAP ads. What I really miss about them though was that they were Garanimals for grown folks. They’d have the entire set: t-shirt, sweater, jacket, scarf, skirt, pants, hat, gloves. In two, maybe three, color palettes. And you could pick what you needed and jam out a good looking outfit in 10 minutes. Jacket tailored to go with the pants. Sweater cut to go with the t-shirt. No worries about proportions or color matching. People looked so nice.

Not everybody needs grownup Garanimals. But some people do. A lot of people do. I’ve had far too many moments lately of walking past someone in public and thinking “Sweet Jesus, what are you wearing on your feet?” Yes, there are exceptions. Rules are made to be broken. Tilda Swinton, Nicki Minaj, Lady Gaga, HBC. They are breaking all sorts of rules. I ain’t mad at them. But, most people don’t have that kind of eye. And, frankly, I don’t have the time to be schooling everyone I see. Lessons like – if you have a full posterior*, pleated and tapered crop pants with, lord-help-me, ankle booties? No. And I mean this most emphatically. No. Don’t make me come over there.

Anyone can learn. It’s about those things like proportion, knowing your body, working with color, adding the unexpected, harmony and dissonance. But not everyone has the time or inclination to explore the mysteries. And there’s absolutely nothing wrong with just looking presentable. Classic is classic for a reason. The GAP was able to make people look just slightly more interesting that flat out boring. It was a gift. I miss it.


* True story. My eyes are still quivering in the back of my head and afraid to come out.